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BBB Offers Black Friday Shopping Advice


It’s Black Friday, and that means it’s the single busiest shopping day of the year. The National Retail Federation says consumers in 2018 spent an average of $313 on gifts and other holiday items over the five-day period between Thanksgiving and Cyber Monday.

Officials with the Better Business Bureau of Wisconsin say that to get the most out of Black Friday in the stores, shoppers should start with a list of items you’re looking for and use sale flyers and promotions to determine which store has the best price. Experts also suggest to read the fine print and know exactly what the sale terms are, do research on the products you want to buy, read customer reviews and know the return policy and warranty information.

See more holiday tips from the BBB here.

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