Festival Foods Icon Sales Benefit Nonprofits

Festival Foods says donations shoppers gave to their “icon” campaigns at the checkout counter in 2017 amounted to $278,000 for nonprofit organizations throughout Wisconsin. “Icon” giving at Festival Food stores in the Oshkosh and Fond du Lac Region this year will benefit the Muscular Dystrophy Association, Special Olympics, Salvation Army, St. Jude’s Children’s Research Hospital and the United Way. “Icon” sales are staged for 15 days to benefit a specific charity.